Maynard Design Consultancy Ltd

Global design practice Maynard Design Consultancy Ltd specialises in wayfinding, branding, and product design for a range of sectors. Its designers, strategists, and makers can deliver everything from urban wayfinding strategies to new product ranges for metro lines.

Today, the practice’s goal simple – to bring clarity to complex spaces, enhancing people’s experiences of the built environment. It does this by developing services, products, and spaces that improve lives.

Maynard Design Consultancy Ltd’s team prioritises user experience, bringing together creativity, technical expertise, design sensibility, and tried-and-tested service design tools. It calls this client-focused, commercially beneficial approach ‘Social Design’.

Maynard Design Consultancy Ltd’s approach is shaped by four key principles:

• Social.
• Clarity.
• Craft.
• Partnership.

Its team brings creative, joined-up thinking to projects, and has supported some of the world’s leading engineers and architects.

Elizabeth Line

Maynard Design Consultancy Ltd was tasked with designing a cohesive family of systems and products that would define Crossrail’s line-wide identity.

The practice delivered a range of services, including:

• Product design.
• Wayfinding strategy.
• Graphic design.